Important fragrance news in a quick brief

Industry

For Oswaldo Maciá, a pioneer in the field of olfactory art, the appeal of using scent is partly practical. “I don’t know how many biennales I have done, but you will have hundreds of people passing in front of your work. They won’t watch a half-hour video or listen to a three-minute piece. Smell is the only language that can instantly hit the brain.” — Read more in Follow Your Nose: From provocative perfumes to show‐specific scents, olfactory art is moving into the mainstream at Ocula.

Industry

Perfume PosseCarded Samples Portia Sniffed August 2026 OK Posse! There have been dozens of carded samples on or around my desk for ages. Some of them may have been sitting here for years. Yes, that is the kind of messy MoFo you’re dealing with. Today I thought... Continue Reading → Perfume PosseCarded Samples Portia Sniffed August 2026

Reviews

Rubini Profumi L’Eau Très Mer is a fragrance inspired by the life of Jacques Cousteau returning from one of his underwater expeditions The post Rubini Profumi L’Eau Très Mer Review (Cristiano Canali) 2026 + The Ocean World of Jacques Cousteau Giveaway. appeared first on ÇaFleureBon Perfume Blog.

Ingredients

A perfume labeled as oud may contain a substantial amount of agarwood oil, a small amount supported by an accord or no natural oud at all. The post On The Nose Perfumes Jet Set Oud Winner appeared first on ÇaFleureBon Perfume Blog.

Industry

From Luna Nectar, Nocturne Magnesium Sleep Oil: "Nocturne is a topical magnesium oil that supports sleep and relaxation. Compared to conventional magnesium sprays that may cause itchiness or stinging, our formula is infused with aloe vera to diminish such side effects, and calming lavender to induce relaxation." $39 for 100 ml at Ulta.

Industry

Jonathan Bailey for Giorgio Armani I Will.

Industry

It’s Wednesday, plus World Elephant Day and International Youth Day. What fragrance are you wearing? I’m repeating a Guerlain creamsicle I wore for this project in 2020: one spray of Spiritueuse Double Vanille, two sprays of Mandarine Basilic. Reminder: on 8/14, for National Creamsicle Day, wear a creamsicle fragrance, if you have one.... Read the rest of this article »

Industry

US beauty growth was driven by a boom in fragrance demand in the first half of 2026, according to new data from market research firm Circana. Prestige retail beauty sales increased by 7% to US$17.1bn during the first six months of the year, with mass retail sales also rising 7% to $39.2bn. [...] In prestige retail, fragrance dollar sales grew 6%, driven primarily by premiumisation rather than an increase in purchases, with average prices rising 5% while unit sales remained flat. — Read more in Fragrance drives US prestige beauty as sales top $17 billion in first half of 2026 at Cosmetics Business.

Industry

Perfume PosseHow they all work me... Afraid that this week has sort of caught up with me and I have nothing to say. Nothing interesting, that is. I’ll try to be interesting again next week.. Image: Pexels (March butting in with the cover image from the... Continue Reading → Perfume PosseHow they all work me...

Ingredients

Aether Arts Perfume Vanilla Veracruz by Amber Jobin whispers of an age-old olfactory delight seen through an anthropological and historical lens The post Aether Arts Perfume Vanilla Veracruz (Amber Jobin) 2026 + Green Gourmand Giveaway appeared first on ÇaFleureBon Perfume Blog.

Industry

Rogue Fiesole1908 Reserve is the second composition in artisanal perfumer Manuel Cross’ all-natural Rogue Reserve Collection The post Rogue Fiesole 1908 Reserve Winner appeared first on ÇaFleureBon Perfume Blog.

Launches

Jimmy Choo has launched I Want Choo Midnight, a new fragrance for women. I Want Choo Midnight is a flanker to 2020’s I Want Choo... Read the rest of this article »