Important fragrance news in a quick brief

Follow the latest launches and trends in the fragrance world from specialist sources, with a short brief and a direct link to the original source.

Latest briefs

Industry

Cheap and Cheerful: Acqua di Selva

Perfume PosseCheap and Cheerful: Acqua di Selva I actually got reminded of this one from a FacePlace post that a friend commented upon. I’ve never owned this but I know I had smelled and liked it and this past week (first week of August) has been fairly... Continue Reading → Perfume PosseCheap and Cheerful: Acqua di Selva

Perfume Posse

Industry

Shalini Parfum GOLD (Maurice Roucel) 2024 + Olfactory Alchemy Giveaway

Shalini Parfum GOLD is master perfumer Maurice Roucel’s ninth collaboration with Shalini Kumar and it is nothing less than olfactory alchemy The post Shalini Parfum GOLD (Maurice Roucel) 2024 + Olfactory Alchemy Giveaway appeared first on ÇaFleureBon Perfume Blog.

ÇaFleureBon

Industry

The Lost Lutens — El Attarine

Perfume PosseThe Lost Lutens — El Attarine Hey, guess what?! The three-week plumbing job that could have been done in two days is finished, woohoo! Slowly migrating my possessions back into my bedroom and closet. This place really needs some tidying up since Winter is Coming ...... Continue Reading → Perfume PosseThe Lost Lutens — El Attarine

Perfume Posse

Industry

Cedrat Lova by Montale Winner

Cedrat Lova by Montale is in a word “refreshing”. It opens bright with Sicilian cedrat that seems warmed by the Mediterranean sun. The post Cedrat Lova by Montale Winner appeared first on ÇaFleureBon Perfume Blog.

ÇaFleureBon

Events

Lorenzo Villoresi Sandalo

Perfume PosseLorenzo Villoresi Sandalo I am having the front of the house painted. I can’t recall how many years it’s been since the last rodeo, but at least 10, I think. Definitely a fair few. It’s going to be silver blue. All the other... Continue Reading → Perfume PosseLorenzo Villoresi Sandalo

Perfume Posse

Launches

Lazy 3-day weekend poll ~ open thread, late September 2026

PSA: our next swapmeet will probably (with apologies, it is possible I will have to reschedule later in the month) start on Saturday, 3 October. I am hoping to post a new poll this coming Wednesday, and to possibly start to catch up with new perfume announcements in the meantime. (We are due for a quarterly damage poll soon as well, but I don’t know if I’ll manage that, we’ll see.) Meantime, our standard-issue open thread poll. Talk about anything you like — the fragrance you’re wearing today, the thing you’ve been wishing everybody would discuss in an open thread poll, whatever. Or, ask a question about fragrance, then see if anyone else has asked a question that you can answer... Read the rest of this article »

Now Smell This

Industry

When it comes to scents, we’re increasingly looking to the past

For the most part, the houses that managed to stay intact through World War II couldn’t recoup their losses during the lean postwar years and folded. Those that survived were often pushed out of department stores by corporations that had bought up multiple fragrance, cosmetics and fashion brands and had the power to negotiate shelf space. Now, even larger brands like Chanel and LVMH’s Dior and Guerlain are releasing their own fragrance revivals. Marketing research seems to have confirmed what the little houses already knew: When it comes to scents, we’re increasingly looking to the past to discover what’s timeless in a world flooded with novelty. — Read more in How Do You Resurrect a Lost Perfume? at The New York Times.

Now Smell This

Ingredients

Dancing With Light by Neil Morris Fragrances Winner

Dancing With Light by Neil Morris Fragrances by perfumer Neil Morris becomes a close veil of flowers as it settles, sheer wood and soft musk The post Dancing With Light by Neil Morris Fragrances Winner appeared first on ÇaFleureBon Perfume Blog.

ÇaFleureBon

Industry

‘New’ Guerlain L’Heure Bleue, Byredo Future Memories, Tom Ford Ombre Leather Reserve and Le Labo Shiu 25 reviews – 2026

Please click on this link for my YouTube and Substack reviews of: Guerlain L’Heure Bleue (2026), Tom Ford Ombre Leather Reserve, Byredo Future Memories and Le Labo Shiu 25 reviews. The post is not behind a paywall and you shouldn’t have to subscribe to be able to read it. Persolaise The post ‘New’ Guerlain L’Heure Bleue, Byredo Future Memories, Tom Ford Ombre Leather Reserve and Le Labo Shiu 25 reviews – 2026 appeared first on .

Persolaise

Industry

Friday scent of the day 9/18

It’s Friday, plus Greta Garbo’s birthday, International Equal Pay Day and National Cheeseburger Day. What fragrance are you wearing? I’ve been commando since August 27. Reminder: Personal matters are taking up most of my time right now. I will post when I can, and not post anything when I am too busy... Read the rest of this article »

Now Smell This