Important fragrance news in a quick brief

Follow the latest launches and trends in the fragrance world from specialist sources, with a short brief and a direct link to the original source.

Latest briefs

Industry

Perfume has become cultural

The interesting part is that perfume has become cultural. Young people don’t just want a famous brand any more. They want to know who created the perfume. They want to know where it comes from. They want something specific. Sometimes they don’t even buy the big bottle, they buy the small one because they simply want to experience it. For me, that’s a wonderful change. — Perfumer Alberto Morillas, quoted in The Man Behind CK One Thinks Fragrance Has Changed Forever at Esquire.

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Industry

A Scented Odyssey – Top 10 Perfumes For Greek Gods

Unless you’ve been held captive on a remote island by a lusty witch for the last few months, you’ll be aware that the most anticipated movie of the summer is Christopher Nolan’s The Odyssey. It’s arrival is now just around the corner, so I thought I’d mark the occasion over on YouTube by pairing some [...] The post A Scented Odyssey – Top 10 Perfumes For Greek Gods appeared first on .

Persolaise

Industry

The Heat is On

Perfume PosseThe Heat is On Well the heat has finally hit here as well. Not like Paris, not even like Peoria, but it hit 80 F at 10am and it isn’t looking like it will get much better. So I will skip the slightly musky... Continue Reading → Perfume PosseThe Heat is On

Perfume Posse

Ingredients

The daily lemming

From Skwalwen Botanicals, Kalkay Wild Rose & Yarrow Salve: "A soothing botanical salve made with wild rose flower, yarrow, olive oil, beeswax, and clary sage to calm, protect, and deeply nourish dry, rough, or irritated skin anywhere on the face or body. For dry and all skin types", $30 for 51.4g at Beautyhabit.

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Launches

Valentino Vendetta ~ new fragrances

Valentino will introduce Vendetta, a new pillar fragrance duo. Vendetta Donna and Vendetta Uomo are unrelated to the 1991 fragrances of the same name, and will be fronted by Dakota Johnson and Alexander Skarsgård... Read the rest of this article »

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Industry

Boss Recognize Boss

Tara-Davis Woodhall, Jessica Chastain and Becky G for Boss Bottled Beyond for Her.

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Launches

Chanel Coco Mademoiselle Crush Absolu ~ new fragrance

Chanel will launch Coco Mademoiselle Crush Absolu in August. Coco Mademoiselle Crush Absolu is a flanker to 2001’s Coco Mademoiselle, which was a flanker to 1984’s Coco. The name references the brand’s Coco Crush Fine Jewelry collection... Read the rest of this article »

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Industry

Tuesday scent of the day 7/14

Happy Tuesday and happy Bastille Day! It’s also Shark Awareness Day. Birthdays: Gustav Klimt, Ingmar Bergman. RIP Sam Neill. What fragrance are you wearing? I’m in Guerlain Jicky for Bastille Day. Reminder: 7/17 will be Decades Friday... Read the rest of this article »

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Industry

Weather Related

Perfume PosseWeather Related Posse! Like pretty much everyone else on our planet we here in the Midwestern US are having WEATHER! Near-tornadoes, old trees just giving up the ghost, falling on power lines and making me wish I had a Generac (Portia, et... Continue Reading → Perfume PosseWeather Related

Perfume Posse

Industry

The Devil Wears Prada 2 ...

Perfume PosseThe Devil Wears Prada 2 ... And other bits. We’re still in our heatwave. From Monday through the end of the month, things moderate a bit: ie, we look like we’ll be in the high 20s (ie, mid to high 80s Fahrenheit – it almost sounds... Continue Reading → Perfume PosseThe Devil Wears Prada 2 ...

Perfume Posse