Launches
Emphasis on umami scents
Source: Now Smell This
The emphasis on umami scents in fragrances arrives alongside the West’s continued attention on Asian beauty trends, as South Korean and Chinese beauty in particular garner surging interest. “Neo-gourmand creations are becoming more complex, unexpected, and textural, while umami introduces savory, fermented, and deeply mouth-watering facets into the perfumer’s palette,” says CPL Aromas. — Read more in Umami-inspired scents trigger savory shift in gourmand fragrance at Personal Care Insights.